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May 18, 2024
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2021/2022 University Catalog [ARCHIVED CATALOG]
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THEA 345 - Theatre Marketing and Publicity Units: 3
One lecture and four hours of activity.
Prerequisite(s): THEA 100 .
Practical experience in marketing and publicity for theatres, including PSAs, press releases, layout-graphics for written materials, magazine and newspaper advertisements, marketing strategy and campaign development for a full theatre season.
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