(Major Code: 06010) (SIMS Code: 664142)
This degree offers advanced study for individuals seeking additional knowledge of advertising, public relations, journalistic practices, emerging digital and social media technologies, or the impact of mediated communication practices on individuals, groups, and society as a whole. The program of study is appropriate for individuals who seek to enhance their careers in journalism, advertising, or public relations; who wish to pursue careers involving new media industries; who wish to teach at the community college level; or who wish to continue studies of mass communication and media at the doctoral level. Please see the School of Journalism and Media Studies website for the most current information.
In addition to meeting the requirements for the Master of Arts degree as described in Requirements for Master’s Degrees, the student must complete a minimum of 30 units in courses acceptable in master’s degree programs. At least 18 units of the total program must be in courses numbered 600-799. Approval of the graduate adviser is required for all courses in the program. With the approval of the graduate adviser, students may take up to nine units of graduate coursework in departments other than the School of Journalism and Media Studies. Students may not repeat any course in their program of study without consent of the graduate adviser and instructor.
Proficiency Requirements
Individuals must demonstrate relevant undergraduate coursework for their desired area of focus. Individuals without adequate preparation may be asked to take proficiency courses. Specific proficiency courses will be determined in consultation with the graduate adviser after admission to the program.
Students may select Plan A, thesis, by completing JMS 799A (3 units) or, if Plan B is selected, the student must complete three additional units of 600-700 level coursework in the School of Journalism and Media Studies and pass the Comprehensive Examination in Mass Communication.
Advancement to Candidacy
All students must satisfy the general requirements for advancement to candidacy as described in Requirements for Master’s Degrees.