Apr 25, 2024  
2021/2022 University Catalog 
    
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2021/2022 University Catalog [ARCHIVED CATALOG]

B A 749 - Business Analytics

Units: 3

Same As: MIS 749 
Prerequisite(s): B A 642  

Business analytics techniques for predictive modeling and customer segmentation. Applications include churn management, business experiments, cluster segmentation, and market basket analysis.