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Apr 18, 2024
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2021/2022 University Catalog [ARCHIVED CATALOG]
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COMM 492 - Persuasion Units: 3
Prerequisite(s): COMM 300 and COMM 350 . Admission to a major or minor in the School of Communication.
Key variables and theories in the persuasion process; persuasive sources, messages, receiver variables, propaganda, brainwashing, cognitive, behavioral, and social theories of persuasion.
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